Mountain Dew DEW VR

Mountain Dew + DEW VR.

 

Ever wanted to be Dale Earnhardt Jr.'s co-pilot? Here's your chance. Watch as Dale Jr. races against a replica of the Mountain Dew Buick that Darrell Waltrip drove during his stretch of a record seven-straight Bristol victories. This fast and furious VR experience gives viewers the chance to ride with the famous race car driver behind the wheel of a vintage Chevelle muscle car, blasting through the campgrounds and racetrack of the legendary Bristol Motor Speedway at speeds of over 100mph.

The experience was unveiled to over 100,000 attendees at the 2015 Bristol Night Race, and was even featured on Good Morning America.

 

DEW VR Experience

A fast and furious virtual reality experience that takes you through the campgrounds and racetrack of the legendary Bristol Motor Speedway with Dale Earnhardt Jr.
 

DEW VR on Good Morning America

 

DEW VR Press